I've been wearing my hair extremely short for the past few years, and I'm now trying to grow it to a longer style. But as it grows in, it's wild and fly away, and DRY! I've been using moisturizing products for years, but as I age it's just not enough. I tried other products, but they were heavy, or left my hair looking wet even after brushing, or after using I couldn't get a brush through it...nothing that I liked. This product was my last resort, and I just wish I had tried it first and saved myself a lot of bad hair days! First, a tiny bit goes a long way, at least for my purposes and hair length. Rub a small dot between your hands, then work it into your damp (OR dry) hair, getting the ends well. Then just brush or style the way you usually do. It gives a natural shine to my hair that it's been missing, and leaves my hair soft. I'm totally sold on this stuff, it does a great job, doesn't break the bank, and a little goes a long way. Two thumbs up from me!